Watch that Truck!

The Michaëlle Jean Foundation, Bison Transport and Graffiti Art Programming invite you to “Spot and Tweet” an 18-wheeler transport

Credit: Bison Transport

Credit: Bison Transport

trailer, as it criss-crosses North America, draped in the colours of the Foundation! This is part of the Foundation’s “Arts Save Lives Mobile Campaign”, launched on June 5, 2014, at Michaëlle Jean Park in Winnipeg.
The revamped 18-wheeler Bison Transport trailer supports the Foundation’s programs. Artwork designed by Toronto-based artist Kenji Toyooka transforms the powerful vehicle into a piece of art, which celebrates the positive impact of the arts on underprivileged youth and their communities.
Over the span of a year, the 18-wheeler will travel along Canadian

Credit: Bison Transport

Credit: Bison Transport

highways, bringing its message of hope right into the heart of our communities. The colourful trailer is the latest addition to the Michaëlle Jean Foundation’s “The Arts Saves Lives” campaign, which draws on a partnership with St. Joseph Communications to share inspirational stories from at-risk youth with Canadians in all provinces and territories.

Hip Hop Troop Performance

Photo Credit: Graffiti Art Programming Inc

We invite the public to “spot and tweet the trailer,” wherever it goes (cities, villages and neighbourhoods) or whenever you come across the 18-wheeler. Then we invite you to send the Michaëlle Jean Foundation pictures as well as a brief summary of the ways in which the arts are saving lives in their communities. The content can be sent directly to by email at pflegel@fmjf.ca or by Tweeting at handle @FMJF143.

 

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